Shopify

Your headless Shopify store.

Classic Shopify store or headless with a custom storefront — I build the presence so products land clearly and checkout stays smooth. Berlin and across Germany.

Many stores fail not on the product, but on the presence: unclear navigation, weak imagery, themes that don’t fit the brand. I help you build and evolve — from the first Shopify setup to headless with a modern storefront.

Reference: DoctorBox — Shopify storefront and product photography for home tests. And Alika — Shopify landing for permaculture pineapple from Uganda, live at alika.permaculture-trade.com.

Photo and video come with it when the product world is missing: hero, packshots, lookbooks, clips for ads and social. Tech and imagery from one person — no agency ping-pong between developer and photographer.

Whether you start in Berlin or sell across Germany: write briefly what you need (new store, redesign, headless, migration) — I’ll reply with a clear range.

  • Shopify store setup

    New store or clean-up: theme, navigation, products, checkout, apps that actually help.

  • Shopify Headless

    Custom storefront with Shopify as backend — fast, flexible, on-brand. Ideal when theme limits are hit.

  • Product photo & film

    Visual world for store, ads and social — so the shop doesn’t look like a template.

  • Launch & optimisation

    Go-live, SEO basics, mobile, conversion details — then focused improvements.

How it works.

  1. 01

    Briefing

    Goal, catalogue, markets — Shopify classic or headless? We clarify scope, timeline and missing media.

  2. 02

    Build

    Set up the store or build the storefront: structure, design, products, checkout, useful apps.

  3. 03

    Media

    If needed: photo/video for products and brand — so the store feels tangible.

  4. 04

    Launch

    Test, go-live, short handoff. Optional fine-tuning for conversion and SEO after.

Portfolio

Related work

FAQ

Common questions

  • Shopify or headless — what do I need?

    Many brands start strong with a solid Shopify theme. Headless pays off when design, performance or content flexibility hit theme limits. In briefing we’ll say clearly what makes sense for you.

  • Can you take over existing stores?

    Yes — redesign, performance, app clean-up, migration or a headless path. Send the current state briefly and I’ll outline the next sensible step.

  • Do you only work in Berlin?

    Based in Berlin — projects run across Germany. Remote setup, calls and on-location shoots as needed.

  • What does a Shopify project cost?

    From theme setup to a headless storefront — the range depends on scope. Write a short outline and I’ll reply with a clear offer before anything starts.

Let's start.